1. Company Purpose

2. Problems & Solutions

3. Proven Efficacy

4. Why Now

5. Market Size

6. Competition & Strategy

7. Product

8. Business Model

9. Founders & Management & Partners

10. Financials

11. Contact

2. Problems & Solutions

PranicSports brings to the market an SmartAI Ball & unmatched training methodology based on research that combines neuroscience, and contextual neuro-training to exploit the player full potential (unexploited today). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . With AI technology designed to push players out of their comfort zones and methodologies rooted in decades of research, SmartAI Ball enhance skills, mindset, and results like never before. This innovation is poised to redefine the future of football and develop smart players through cognitive power.

  • 1.    Pro Clubs & Elite teams

  • a) Situation

    1.     Top-level clubs invest heavily in physical, tactical, and technical performance, but neglect the cognitive development of players (game anticipation, decision-making, concentration,neurological timing). Besides they forget first of all to get more insight in brain functioning AND BRAIN TIMIMG. . . . . . . . . . . . . . . . . 2.     Players are experiencing significant mental fatigue & Injuries.

  • b) Impact

    This leads to inconsistent performance, physical overload, injuries and mental fatigue or poor anticipation, and excessive dependence on the transfer market. Young players in the academy struggle to reach the level required to join the first team. Players lose potential and value every season, Clubs spend millions buying foreign players.

  • c) Solutions

    We equip professional clubs and elite teams with an innovative brain training solution that combines a brain method with a smartAI ball & mobile app that improve significantly coach workflows. This solution brings the players to peak performance without overloading them, prevent injuries & minimize injury risk, and strengthens their mental resilience.

  • 2. Training Centers & Sports Academies

  • a) Situation

    1.     Academies provide technical and physical training, but cognitive training and technical training with rhythmic cueing are absent or not performed in a football contextual way. ............................................ . . 2.     Academies lack the personnel and resources necessary to know better the players to exploit their potential. This prevents players from achieving their full potential and increasing their chances of reaching a top football level. ..... . . . . .. . . . . 3.     Too much physical training that overload players and leads to injuries.

  • b) Impact

    Players stagnate in their progress, make slow or risky decisions on the field, and their sporting value peaks prematurely. Players get injured that render them unable to continue playing.

  • c) Solutions

    1.     We support Training Centers and Sports Academies by providing them with a ball & brain training method that combines a connected ball & mobile app and player data that allows to know the player ‘’in deep’’. This method accelerates the development of young talent while promoting their mental well-being, establishing good injury prevention practices & tools and guarantees a stronger retention of the learnt technical skills. . . . . . . . . . . . . . . . . . . 2.     We offer customized training programs that are tailored to each player's unique profile, leveraging their strengths to overcome any weaknesses. . . . . . . . . . . . . . . . . . . 3.     A balanced training program that incorporates both physical (motor) and cognitive exercises helps prevent players from becoming overworked while maximizing their performance.

  • 3. Coaches & physical trainers

  • a) Situation

    Coaches are increasingly aware of the importance of the brain in performance, but lack knowledge,  suitable, measurable, and engaging tools. Coaches are unsettled because they never know which players they can rely on for the next game because of injuries and mental fatigue. This adds extra mental pressure, and no one can help them now.

  • b) Impact

    Sessions remain focused on pure physical training, with no visible impact on game anticipation, decision-making orinjury prevention. Some athletes drop out due to a lack of motivation or tangible results.A player suffers an average of two injuries per season.

  • c) Solutions

    We provide individual coaches and physical trainers with an innovative digital tool that combines a smart ball and a connected app. This tool enriches their training by optimizing each athlete'scognitive and physical preparation, while ensuring accurate progress tracking. . . . . . . . . . . . . . . . . We detect early signs to avoid injuries thanks to AI and research.

  • 4. Parents & young athletes

    a) Situation


    Children today are less active. They spend too much time in front of screens and suffer from poor coordination, short attention spans, and poor motor skills (most of all due tothe sedentary organization of all these activities). Moving and learning go together (embodied cognition).

    b) Impact

    This affects their overall health (obesity, posture,
    stress, sleep), their ability to commit to a sport over the long term, and even
    their academic performance. The joy of sport is replaced by boredom or giving
    up.

  • c) Solution

    We offer parents and young athletes a fun and safe training experience with our smart ball and mobile app that stimulates the kids to move and improve their learning capacity at the same time (based on brain research). This experience allows young athletes to improve their athletic performance and self-confidence, while cultivating a love of play and a healthy mindset from an early age.

  • Brain research

  • Creates new neurons

  • Our groundbreaking methods and techniques is built on 25+ years of brain studies applied to professional athletes like Neymar and Belgium's golden generationand 26+ years of experience in top-level international football.

  • The ball & method combines learning and enjoyment. It stimulates the imagination, increases intelligence, creates new neurons, and anchors information at a deeper level.

  • Features

  • User advantages & benefits

  • SmartAI Ball combines neurological insights on learning processes with technological innovations that enhance the retention of learned skills.

  • ·       Ball's training strategy
    influences the production of myelin (influences memorization and transmission speed from the brain to the muscles)
    ·       The neurological embodiment
    principle states that people always connect specific information about an activity to the body, brain, and environmental context.

  • Sucessful results

    1. SmartAI Ball : a basic version is already successful on the
      market (Michel Bruyninckx invention, the author of the methodology).
    2. In Education: all children participating in the school program implemented by Michel Bruyninckx raised the school grades of all students by 10%.

Pep Guardiola

Brain training it’s essential! "Physical condition for itself don't exist"

Designed for Players . . .Perfected by Experts!

A life & sports changer !

  • Use Cases

    SmartAI Ball: a basic version of Senseball is already successful on the market (Michel Bruyninckx invention, the author of the methodology).
    .
    Testing, scouting – Ifreq tests has a great success on the market, Michel Bruyninckx ideas (already bought by Bayern, PSG and 3 La Liga 2 clubs in Spain etc)

    Education - an innovative learning concept with the ball, based on brain research, that combines learning through enjoyment, stimulates the imagination, increases intelligence and anchors information on a deeper level. All children participating in the school program implemented by Michel Bruyninckx raised the school grades of all students by 10%.

    .

    We revolutionize the way athletes train and perform with SmartAI Ball that pushes the boundaries of sports development. Designed with advanced neuro-training methodologies and powered by cutting-edge AI, this training tool is unlike anything on the market.

4. Why Now?

  • Step into the Sports Future today !

    Isn’t just a business - it’s an innovation poised to redefine the future of football training and school performance. With technology designed to push players out of their comfort zones and exercises rooted in decades of research, you can trust the Futuristic Intelligent Ball to enhance skills, mindset, and results like never before.

    By investing now, you’ll join a venture with the potential to deliver high ROI, innovative products positioned to disrupt and dominate the global sports market. From elevating footballers to building healthier communities through brain-body synergy, Futuristic ball is scalable and adaptable across industries. It’s a first-mover opportunity in an emerging, high-demand market sector estimated to grow exponentially in the next five years.  

    The key takeaway is that football remains the most popular sport globally, with a vast and engaged fanbase. The popularity of football is driven by the influence of football stars, creating a global movement that transcends cultural and geographical boundaries.

5. Market Size

  • Total Addressable Market (TAM)

    .
    Estimated Global Soccer Ball : ~$1.1 to $1.2 billion per year
    300 million people play football worldwide (including youth, amateur, semi-pro, and professional players).
    .
    According to several market studies: 40-50 million soccer balls are sold worldwide each year, an average of 45 million balls sold annually worldwide. Retail price can range from $10 (basic ball) to $150+ (professional-grade balls).
    Average retail price of $50 per ball =2B two hundred fifty million Usd.

    Serviceable Available Market (SAM)

    .

    25% of TAM want an intelligent ball presented by a world-famous football player to ''Unleash Their True Potential'' and increase their intelligence.
    2B250 million x 25%= 562’500’000 Usd/year
     
    Ex: Ronaldo's jersey sales report: in the first 24 hours after his move to Al Nassr, 756'000 jerseys were sold x 155 Usd = 117’180’000 Usd.

     

    Serviceable Obtainable Market (SOM)

    .

    An initial focus on football (because of our international network) is the largest global sports market, our methods can scale across other sports and the educational environment in a second stage.
    562’500’000 Usd x 20% = 112’500’000 Usd/year

    .

  • 6. Competition

    Our positioning in the market is defined by our specialization in a niche sector, which is divided into two primary categories. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.   Cognitive & Emotional Development (vs.Pure Performance) Our unique Ball & Method is a hybrid sport/neuro/mental health positioning, with a complete 360° athlete approach, bringing an entirely new dimension to athlete training, offering solutions that do not currently exist in the market.. . . . . . . . . . . . . . . . . . 2.   Fun & intergenerational accessibility (vs. expert tools, closed). Our product is a unique, multi-level, accessible, gamified platform that makes brain training as natural as dribbling. As a pioneer of SmartAI Ball, based on decades of research, we provide in-depth 360 training, tests, and mental management, brain oxygenation, detect injuries with AI, and support from normal football fan’s to top football players, coaches.


    Pranic Sports is creating a revolution in sports training, from elevating footballers to build healthier communities through brain-body synergy, our methods are scalable and adaptable across industries. It’s a first-mover opportunity in an emerging, high-demand market sector estimated to grow exponentially in the next five years.
    Today, we have several competitors but none of those products have evolved as much as we have!
    .
    1. Mental preparation/neuro-training apps (e.g., Rewire Fitness, NeuroTracker,
    FocusBand, Soma NPT)

    Our competitors are not combining brain principles and moving activities according to overlaying requirements what explains the poor developmental
    results.
    The referential context is inadequate. Sports skills stimulated by the use of apps is negligible. THE CONTEXTUAL INTERFERENCE OF OUR TOOL AND THE PROPER TRAINING DRILLS ARE FULLY MATCHING WITH THE NEUROLOGICAL PROCESSES IN THE BRAIN.

    2. Coaching/session management apps (e.g., Coach's Eye, MyCoach, TactX, 360Player)

     

    Apps focus mainly on the management of exercises for a group of players. We need to individualize training more and develop algorithms
    that will first make up a player's profile and then offer adapted exercises.

    3. Interactive motor skills games apps (PlayFitt, DribbleUp, Lü, Reflexion,
    Blazepod)

    Only an effect during games, not on the field. The training of a player is a process of embodied cognition. The act of moving ON THE PITCH and the process of acquiring knowledge are inextricably linked.

    4. Traditional human physical trainers and mental coaches

    In football, the whole group (social interaction) is very important. Even if we can strengthen a player physically and mentally, we are not guaranteed that there will be a transfer to the group. The synchronization of actions depends on the social interaction of the players (synchronization=cognition: improvement of cognitive alertness, memory, focus...)

    5. Traditional sports clubs/academies

     

    The training period for young people is too short. The development phase is too quickly replaced by the search for victory (winning a match gives the
    impression that you are preparing the player to go to the highest level: consequences: prioritizing the more physically mature players, weakening the
    continuity of the match by directly looking for results = reducing the number of touches and individual actions). Today, there are not 1% of young people who are in professional academies who will succeed.

     

    6. Senseball and similar to Senseball Balls.

     

    The Senseball drills only illustrate the variety of ideas regarding neuro guidance. There is no age-related structure in the drills and an individual
    screening of a performer is absent. Most of all a permanent control of timing through sensors while performing is not available in the Senseball app what influences the bad application of drills by performers. There is extended research on the impact of executive functions on learning processes and inhibition is one of the key points. This means that if a performer is not controlling his impulses and does not respect a determined rhythm there is no effective technical learning process.

     

    Competitive advantages
    .

    1. Unlock the unexploited potential of the players : Identify your weaknesses and turn them into strengths with real-time feedback to fine-tune your technique, master precision, and achieve greater technical skills.
    2. Individual: Identify your weaknesses and turn them into strengths with real-time feedback to fine-tune your technique, master precision, and achieve greater technical skills.
    3. Continuous challenges to improve (based on brain research) and develop intelligence.
    4. Train without overload
    5. Preventing mental fatigue
    6. Prevent injuries
    7. Tailor made recovery exercises (based on individual data & research)
    8. We deliver measurable results that are backed by scientific evidence

  • 7. Products

    Designed for Market Domination (unknown today…a Must of tomorrow)

    SmartAI Ball with sensors and application built as per the brain functioning to reach peak performance.

    .

    Breaking Barriers with AI

    Creates tailored drills, AI identifies gaps, develops two-footed
    player, creates tailored drills, improving brain speed and scanning that is
    essential in a game.

    • Precision Training: Instantly improve passing accuracy, ball control, and multi-directional kicks by mastering
      both inside and outside foot techniques.
    • Brain Optimization: Strengthen decision-making, develop faster anticipation, and achieve laser-sharp
      focus under high-pressure play.
    • Detects Mental Fatigue – allows to exploit the players’ potential without
      overloading them. This is an absolute must-have for players and coaches!
    • Preventing Injuries predicts risks by detecting early signs of
      improper movement or overexertion.
    • Recovery: after extensive research, we have developed a range of exercises to help
      players during their recovery period. Our drills are designed to help players
      get back on the field faster after an injury.
    • Extensive player testing to identify weaknesses and create tailor-made
      drills to turn those weaknesses into strengths.
    • Creates tailored drills, AI identifies gaps, develops two-footed player, creates tailored drills, improving brain speed and
      scanning that is essential in a game.

    Intellectual property – belongs to Pranic Sports.

    .

    Development Roadmap:

    Prototype & Scientific Validation Opens Commercial Doors!!

    Signing partnership with a World-Famous Football Player (Make our product known and open sales worldwide).

    Our next steps include:
    • Prototype & testing with AI-supported features
    • Signing partnership with a global sports brand (marketing campaigns & distribution)
    • Expanding intelligent ball globally by creating a global movement
    • Commercializing across sports, healthcare, and
      education sectors.
    • Everything is ready for worldwide expansion
    • AI tools and applications that drive our global sales (worldwide) - measure ROI immediately.

8.Business Model

Revenues

  • 1. For Football Fan's

    1. SmartAI Ball with sensors
    2. License Fan Basic with gaming
    3. License Fan Advanced with gaming
  • 2. For Academies

    1. SmartAI Ball with sensors
    2. License Academy Basic
    3. License Academy Medium
    4. License Academy Advanced
    5. Testing license
    6. Individual training license (AI)
    7. Preventing injuries license (AI)
    8. Recovery exercises (AI)
    9. Detection mental fatigue license (AI)
  • 3. For Clubs & Federations

    1. SmartAI Ball with sensors
    2. License Basic
    3. License Medium
    4. License Advanced
    5. Testing license
    6. Individual training license (AI)
    7. Preventing injuries license (AI)
    8. Recovery exercises (AI)
    9. Detection mental fatigue license (AI)

  • 4. Individual & other Sports

    1. SmartAI Ball with sensors
    2. License for individual
    3. License for other sports
    4. Testing license
    5. Individual training license (AI)
    6. Preventing injuries license (AI)
    7. Recovery exercises (AI)
    8. Detection mental fatigue license (AI)
  • Pricing

    See detailed business plan (separately)

  • Lifetime value

    B2B Licences monthly or annually B2C Licences monthly or annually B2B - SmartAI Ball - 1 year for PRO B2C SmartAI Ball - 2 years for fans

  • Sales & distribution model

    1. Partnership with a world-known football star, marketing campaigns in a 360° set-up, making it a global
    sensation!

    2. Partnership with an International Sport Brand to commercialize Intelligent ball worldwide.

    3. Online sales - AI tools and applications that drive our global sales (worldwide) - measure ROI immediately.

     

    Customer/pipeline list
     
    Our network & International brand network

    1. Clubs: from the Academy level to the 1st Team level
    2. Federations: from Youth level to 1st National Team level

     

    Online marketing:

    • Sports Performance Centers
    • Professional sports health care takers • Private Academies
    • Football players
    • Athletes from all sports
    • Football Fan’s challenged to compare themselves with their idol
    • Educational world
    • Individuals seeking to enhance their intellectual aptitude

    This versatility magnifies revenue opportunities.

9. Founders & Management Comittee

  • Michel Bruyninckx

    Methodology of Brain Development with Scientific Results (MBM). Aspire Academy Consultant, Qatar – Mahd Academy, Saudi Arabia – Real Madrid, AC Milan, FC Metz, KRC Genk, RSC Anderlecht. Ten years Belgian Elite Academy for the Belgian Federation at the University of Leuven.

  • Dr. Glenn Mendoza

    Pranic techniques for mastering the mental, emotional, inner power, personal development, preventing injuries and speeding up recovery from injury.
    Dr. Glenn Mendoza received an award from President Joe Biden in December 2024 for his merits with the Pranic® Healing

  • Marc Biolley

    FIFA Match Agent since 1999, working with the Top Clubs and Federations worldwide. He has organized already more than 1'000 matches and knows perfectly the needs and challanges of TOP Football Teams

  • Amalia Adi

    Works in football since 2007, by organizing international football tournaments, camps and matches for the Top Clubs and Federations worldwide. Through her work she closely knows the concerns, problems, restrictions, constraints of the Clubs, Federations, Academies, and Players.

  • Board of Directors & Advisors:

    Describe a product, make announcements.

  •  The 4 Founders +

    Describe a product, make announcements.

  • 5. Ionut Lupescu

    Former international professional footballer and ex-UEFA technical director

  • 6. Cedric VdB – Executive Director of AISTS

    International Academy of Sport Science & Technology

  • 7. UEFA A professional football coach,

    Former coach of different Academies and specialist in the MBM method (brain-centred learning)

  • 8. Technology Team

    Experts who utilize cutting-edge technologies and AI.

  • 9. Innovation & Impact Team

    Our organization comprises experts in the fields of Innovation and Impact.

  • 10. Different partners & experts from Silicon Valley for Sports

    A variety of professional partners and experts in the fields of business acceleration and creative ideas

Silicon Valley of Sports

Strong & World-known partners
  • AISTS

    World's Nr.1 Master in Sports Management

  • EPFL

    Ranked 26th in the world

  • SFA

    Swiss Football Association

  • IFREQ

    High Frequency Test

  • Genilem

    Business accelerator

  • Playermaker

    FIFA certified